There is no debate — video is the star content format in Social Media today. However, it presents a challenge for small and medium-sized businesses: production costs.
To solve this issue and boost video ads, Facebook launched Slideshow, a tool that allows you to create your own videos using images (either your own or from a stock image library provided by Facebook).
How Does It Work?
You simply upload between three and seven images, select the duration of the presentation (from 5 to 15 seconds), and choose how you want the transition between images to appear.
It uses animation and does not include sound — it’s a new way to tell brand stories.
You Can Use Slideshow To:
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Present your services — one per slide.
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Show the journey of your product.
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Present your business from the customer’s perspective.
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Showcase your products.