What Is It?
The terminology or name of this feature may vary depending on the provider: Click to Call, Web Phone, Web Callback…
It is a tool that can be installed on your website. Visually, it appears as a button that allows users, while browsing, to generate an immediate and completely free phone contact.
What Advantages Does It Provide?
This tool represents a plus — added value for your website.
It reinforces your website’s message and content by enhancing your company’s image, positioning it technologically one step ahead of your competitors.
It allows you to be next to your potential customers at the key moment in their decision-making process. Directly contacting the customer at that moment increases trust, helps resolve doubts or clarify details, and therefore increases conversion rates.
It generates additional leads by facilitating interaction with customers who, even though they access your website, have a less digital profile. For example, many users still distrust entering their credit card details online.
It improves and enhances customer experience and satisfaction by becoming an additional customer service channel.
How Is It Installed?
Launching the service is very quick and does not require any investment in systems or additional equipment. You simply need to find the right provider, create your account, and customize it with your brand. You pay exclusively for the minutes you use, and it is completely free for your customers.
You can link this web functionality to your call center channel. All you need is a landline or mobile phone number and properly trained staff, since from the very first moment the user’s need is identified.
